This project gave me the opportunity to build my own campaign, stepping into a simulated client–designer relationship with my classmate, who provided a logo and color direction for me to reinterpret freely. Using these foundational elements, I developed a slogan tailored to resonate with the target audience. If I were to revisit the project, I would push further experimentation with color to explore additional directions. Overall, I’m proud of the final outcome and the creative process behind it.